Safety is the primary concern of every driver in Duluth, but safe driving can be tough when your car isn't up for the challenge. But if you drive the Kia Optima, you don't have to worry about its ability to protect you if anything happens, because it's earned the highest safety rating available from the Insurance Institute for Highway Safety (IIHS). That's right, the Optima is an IIHS Top Safety Pick Plus.

In order to earn the Top Safety Pick Plus designation from the IIHS, a vehicle must earn a rating of "good" in five crash tests, a rating of "advanced" or "superior" in front crash prevention, and a rating of "acceptable" or "good" for headlights. By earning the top safety rating, it's clear that the Optima offers you optimum safety.

Given that the construction of the Optima consists of more than 50% Advanced High Strength Steel, it's no surprise that it's ready to protect you. But it also works to prevent accidents from even happening. Features like the Lane Departure Warning System, the Forward Collision Warning System, Advanced Smart Cruise Control, and Autonomous Emergency Braking keep an eye on the road, warn you of potential danger, and help you take evasive action.

Boost your drive's safety by browsing the new Kia Optima selection available at Rick Case Kia. Arrange for a test drive today!